The New Zealand Future Food and Fibre Summit
E Tipu
26—28 May 2025 Palmerston North
#TipuAkeNgatahiTatou
#GrowingTogether
Come and join us in this exciting journey toward a sustainable and resilient future for food and fibre production in New Zealand and beyond.
E Tipu The New Zealand Future Food and Fibre Summit 2025 will be an opportunity to join a vibrant, immersive experience to help answer some of the most critical, sometimes uncomfortable questions about how we can grow together as a sector for the future.
E Tipu 2025 uses a bold new format to inspire and empower its delegates.
This is a summit not just about sharing ideas; it’s about igniting innovation and fostering a collaborative spirit that can drive the industry forward.
E Tipu will encourage connection, spark conversation, and convert critical thinking into action.
#Tipu Ake
Ngātahi Tātou
Connect — Converse — Convert
Experience three days of mind-blowing talks, expert panels, special Q&As and actionable next steps from world leaders in food and fibre.
#Growing
Together
Speakers 2025
Liam Lenaghan
GO.FARM
Have you been wondering how we can create high-growth and transformational investment opportunities?
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Come along to E Tipu 2025 to explore and unpack this question alongside Liam Lenaghan.
Liam founded GO.FARM in 2013, driven by a vision to transform underutilised and undercapitalised land and water into highly productive and sustainable farming systems. With over 20 years of experience spanning applied agricultural research, agronomy, farm management consultancy and private investment, Liam identified an opportunity to bring new capital into the sector to drive step change in productivity.
GO.FARM has grown to manage over $1.2 billion in agricultural assets across 96,000 hectares of farmland, producing high-value crops including almonds, mandarins, tomatoes, wine grapes, olives, grains and oilseeds.
With a commitment to Responsible Agriculture, execution excellence and innovation, GO.FARM is positioned as a leader in transforming Australian agriculture and creating value for its investors, regional communities and the sector.
Don’t miss out on the chance to hear from Liam. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Max Elder
Food System Innovations
Have you ever wondered about the signals shaping our future—and why they matter and how they will impact the food we produce in the future?
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Join us at E Tipu 2025, where Max Elder will explore this question with you. As a futurist, member of the E Tipu steering committee and a standout speaker, Max will take the stage on Day Two where he will demystify the concept of future signals. He will run an interactive workshop later in the day to give you an opportunity to work with some of the future signals as they relate to your role in the agrifood and fibre sector.
Don’t miss the chance to hear from Max and engage in these thought-provoking sessions. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Max Elder is the Managing Director of Food System Innovations, a philanthropic impact platform accelerating the protein transition. Previously, Max was a Research Director at the Institute for the Future where he advised organizations like the Bill & Melinda Gates Foundation, Google, and Nestlé, among many others. He has published numerous articles and book chapters on food systems and he's been invited to speak everywhere from Walmart to the US Senate Committee on Agriculture, Nutrition, and Forestry. Max sits on several boards and studied at both Kenyon College and Oxford University.
Nigel Davenport
Sustainable is Attainable
Have you been wondering what the future of food and fibre innovation looks like in our regions and how they can thrive in the future?
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Join us in 2025 at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear Nigel’s thoughts and engage in this thought-provoking panel.
@Nigel Davenport brings a varied set of business skills, knowledge, and networks to his current role. He has first-hand experience as a business owner, holds various governance roles and is involved with a number of community organisations.
He serves as a board member on Sport Canterbury and Economic Development New Zealand and is a Trustee of the Aoraki MRI Trust, Canterbury Sports Foundation and a Management Committee Member of the Canterbury Tactix.
Nigel and Venture Timaru initiated the Sustainable is Attainable initiative which, in a first for New Zealand, is collaborative approach by a large group of South Canterbury food processors to their waste management, minimisation and value extraction opportunities. An initiative now expanded to involve industry across the Hawkes Bay and the Manawatu regions.
Don’t miss out on the chance to hear from Nigel. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Lee-Ann Marsh
General Manager for AGMARDT
Growing value through common ground. The art of clustering for economic and strategic development.
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Join us at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear from Lee-Ann and the panel engaging in this thought-provoking session.
Lee-Ann is the General Manager for AGMARDT an independent, not for profit organisation that strategically invests in research, innovation and leadership across Aotearoa New Zealand’s food and fibre sector. AGMARDT has proudly supported the E Tipu Summit since its inception in 2019 and believes in its power to inspire and activate innovation.
Lee-Ann is an experienced global marketer with a background in consumer insights and innovation. She made the move to New Zealand at the end of 2010, discovering a passion for all things food and fibre and has worked in various trans-tasman and global roles with Fonterra, Nestlé, and Beef + Lamb New Zealand.
Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Jodie Kuntzsch
Chief Executive, Moananui
Growing value through common ground. The art of clustering for economic and strategic development.
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Join us at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear Jodie’s thoughts and engage in this thought-provoking panel.
Jodie Kuntzsch has 20 years’ experience leading collaborative projects across the global seafood industry. Working across four continents and hundreds of marine farms, fishing vessels, seafood factories and businesses she thrives on bringing together diverse stakeholders with a common purpose.
She has developed environmental and social sustainability programmes both in Aotearoa and around the world. Jodie spreads an infectious passion for the blue economy, thriving on inspiring and nurturing the Moananui partnership to boldly lead the future of ocean business.
Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Prof. Joanne Hort
Fonterra Riddet Chair in Consumer and Sensory Science
Join Professor Joanne Hort alongside her fellow panellists for dinner E Tipu to discuss nurturing the land, and unlocking it’s potential.
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Prof Hort, Fonterra-Riddet Chair in Consumer and Sensory Science at Massey University, is an internationally renowned sensory scientist. She is also Principal Investigator and associate director at the Riddet Institute. Her research focuses on a multidisciplinary approach to understanding factors affecting consumer perception of food and their consequent choice behaviours, and developing effective methods to measure them. Her interests include individual differences in sensory perception, cross-cultural differences and the impact of context on perception, especially concerning emotional response to foods. She is director of Feast, the Food Experience and Sensory Testing Lab, a future facing Consumer and Sensory Science Centre at Massey’s Manawatu Campus, developed to support New Zealand food companies, large and small, to apply a consumer-led approach to ensure improved product success.
Professor Hort has over 130 research publications and is co-author and editor of several key texts in Sensory Science. She is associate editor for the Q1 journal Food Quality and Preference and is a director of the global Pangborn Sensory Science Trust. She is a Fellow of the UK Institute of Food Science and Technology (IFST), Member of NZIFST and Royal society of New Zealand. She is a founder member and past Chair of the European Sensory Science Society.
Don’t miss out on the chance to hear from Joanne and this fantastic panel. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Nicola O'Rourke
Founders Advisory
What do we need to do to deliver more investment for food and fibre?
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Come along to E Tipu 2025 to explore and understand what we need to do to deliver more investment for food and fibre alongside Nicola O’Rourke.
Nicola has over 20 years experience in FMCG industry across a range of disciplines, including Marketing, Sales, New Product Development and Operations. Throughout her career, she has launched over 200 products into global markets including Australasia, USA and China. Nicola O’Rourke was previously General Manager for New Zealand’s loved premium dairy brand, Lewis Road Creamery and lead their global expansion into USA, Singapore and China markets.
Nicola is known for her passion in the NZ food & beverage industry and her desire to foster our countries entrepreneurial spirit, commercialize our innovation and tell our stories.
Don’t miss out on the chance to hear from Nicola. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Chami Abeysinghe
Great South, CE
Have you been wondering what the future of food and fibre innovation looks like in our regions and how they can thrive in the future?
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Join us in 2025 at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear Chami’s thoughts and engage in this thought-provoking panel.
@Chami Abeysinghe is the Chief Executive of Southland’s Regional Development Agency, Great South. Hailing from Sri Lanka, Chami is a senior executive with extensive experience working for large multinational export-oriented companies prior to moving to New Zealand in 2010. Chami is an International Marketer by profession with extensive experience in business development and growth.
Prior to moving to Great South, Chami worked for the Southern Institute of Technology (SIT) and held several senior positions at the institute. For a short time, she also served as the Acting Head of Faculty for Telford, the agricultural campus based in Balclutha.
Don’t miss out on the chance to hear from Chami. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Daniel Eb
Writer, Nuffield Scholar and impact founder • Dirt Road Comms
Value or volume? Have you been wondering what is the right strategy?
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Come along to E Tipu 2025 to explore and unpack this question alongside Daniel Eb.
Daniel is a brand & marketing strategist supporting Aotearoa New Zealand’s transition to a just, regenerative food system. Through his agency, Dirt Road Comms, he supports progressive food & farming organisations with purpose marketing. He founded Open Farms - a national open farm day to reconnect urban Kiwis with our land, food & farmers. In 2022, Dan completed a Nuffield scholarship report - ‘The Home Paddock: A strategy for values-led redesign of our domestic food system’. He co-founded the Eating the Elephant Farmers Weekly writers collective and is an industry speaker – but remains a Northland farmboy at heart.
Don’t miss out on the chance to hear from Daniel. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Marcus Henderson
Director, Cultivate Ventures and Northington Partners
What do we need to do to deliver more investment for food and fibre?
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Come along to E Tipu 2025 to explore and understand what we need to do to deliver more investment for food and fibre alongside Marcus Henderson.
Marcus is a director of Cultivate Ventures and Northington Partners with a family background in NZ farming and agriculture. He is passionate about working with high-growth NZ agri-tech and agri-foods companies that deliver positive impacts as well as commercial returns. Prior to joining Northington Partners and co-founding Cultivate Ventures, he established a successful track record investing in disruptive and scalable tech businesses operating in the UK, European, North American and APAC markets. Examples of high-growth companies he has previously invested in and helped to grow successfully include Current Health, Optoscribe, Symphonic Software, QikServe, Snappy Shopper and DeltaDNA. Prior to this, Marcus began his career working in consultancy and corporate finance with Deloitte UK, where he worked on several large M&A transactions and advisory projects for multinational corporations, government entities and private equity firms.
Don’t miss out on the chance to hear from Marcus. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Ian Proudfoot
Global Head of Agribusiness KPMG
Would you like to learn more about global food systems and their future?
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Come along to E Tipu: The New Zealand Future Food and Fibre Summit to hear Ian’s insights on this topic. Don’t miss the chance to engage with Ian and be part of this thought-provoking session.
Ian joined KPMG in the London office in 1992, moving to Auckland, New Zealand in 1996. Ian was admitted to partnership in 2004 and appointed as Global Head of Agribusiness for KPMG in 2013, leading a network of KPMG Professionals that now spans over 50 countries. Ian has a BSc (Hons) Industrial Economics from the University of Warwick, UK. Ian is a licensed auditor, working with food and fibre clients including businesses in the dairy, red meat, fishing, horticulture and viticulture sectors. Ian is one of the leading strategic thinkers on Agribusiness in New Zealand. He presents around the world on the future of food production, processing and consumption articulating a vision for a food system that delivers sufficient nutrition to the world in a sustainable manner through the utilisation of disruptive innovations and new business models. He is the lead author of the KPMG Agribusiness Agenda publications which have been published annually since 2010. Ian has recently been made a fellow of Chartered Accountants Australia and New Zealand.
Come along to E Tipu to make sure you don’t miss the awesome opportunity to hear these insights from Ian. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Nikki Middleditch
General Manager, FoodPilot
Join Nikki Middleditch alongside her fellow panellists for dinner E Tipu to discuss nurturing the land, and unlocking it’s potential.
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Nikki is the General Manager of FoodPilot at Massey University, Palmerston North. She oversees the largest collection of pilot-scale food processing equipment in the southern hemisphere. The FoodPilot operates under a Risk Management Programme (RMP), the Ministry for Primary Industries’ strictest food safety regulatory plan. This enables the FoodPilot to process materials for animal or human consumption, and for export. With one of the most complex RMPs in NZ, Nikki’s team offers flexible solutions to the food and beverage sectors, handling any raw material type under one roof. Nikki builds strong relationships between her team and clients, ensuring that they connect to all Massey’s expertise, and provide tailored support for research and development needs. The FoodPilot is a member of the NZ Food Innovation Network, so Nikki also helps clients navigate commercialisation routes. Nikki’s background is in food manufacturing in the UK and Europe; she joined Massey as a food technologist in 2017; progressing to Food Innovation Team Leader in 2018.
Don’t miss out on the chance to hear from Nikki and this fantastic panel. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Lucie Douma
Client strategy & advice
Have you been wondering what the talk around the globe is and how do we translate insights into new customers, markets and products?
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Join us in 2025 at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear Lucie’s thoughts and engage in this thought-provoking session.
Lucie Douma is the Head of Client Strategy and Advice Services at FMG, bringing over a decade of experience in both public and private sectors. Raised on a dairy farm in Southland, New Zealand, Lucie has a deep-rooted connection to agriculture.
Lucie’s career highlights include setting up and managing the Covid Recovery and Supply Chain team at MPI. She is Nuffield Alumni, which allowed her to explore global agricultural practices and challenges. Lucie is known for her expertise in sustainability, geo political insights, and innovative agricultural solutions. She frequently speaks at national and international conferences, including with the UN, and contributes to agricultural podcasts, sharing her insights on the future of farming and risk management. Lucie holds a Master of Science from the University of Oxford and dual Bachelor’s degrees in Commerce and Applied Science from the University of Otago.
Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Joe Davis
Innovation Architect & Transformational Leader
Have you been wanting to gain a deeper understanding of AI and how you can use it to unlock untapped value?
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Join Joe Davis alongside Michelle Dickinson at E Tipu 2025 for their workshop on unlocking value through generative AI.
Joe Davis is a leader, innovator, and author with a deep passion for bringing teams together to tackle big challenges with real purpose. He was the Co-founder and CEO of Nanogirl Labs, a venture he led alongside his wife and business partner, Dr. Michelle Dickinson. Joe’s mission remains to democratise access to world-class education by leveraging technology, education, and entertainment to inspire, educate, and empower learners.
Joe’s leadership career spans various sectors, including software development, design, performing arts, sea rescue, automotive, and education. The common thread in his career is his focus on great people, deep culture, and a clear sense of purpose. As the CEO of Nanogirl Labs, Joe led a team of innovative educators, storytellers, and technologists who pushed the boundaries of learning. Under his leadership, Nanogirl Labs successfully created and delivered numerous best-selling edutainment properties, including books, live shows, and digital content around the globe.
Joe continues to serve as a strategic advisor to some of New Zealand’s most trusted and recognised brands, including a longstanding relationship with Toyota New Zealand, the 2024 winner of the Kantar Corporate Reputation Index. Joe is a regular consultant and facilitator to boards and executive teams across corporate, government, and non-profit sectors, focusing on future strategy, innovation, culture, and leadership.
Joe is also an experienced facilitator and energetic speaker, inspiring audiences on leadership, innovation, and building resilient teams. He addresses topics such as navigating rapid change, the impact of AI and other exponential technologies, and envisioning the future through impactful talks and real-world examples. Joe designs and facilitates high-impact workshops for clients ranging from major multinationals to government departments, corporates, and SMEs. His specialty is building a sense of co-ownership, co-creation, and deep candor, creating formats and environments that foster deep exploration of issues and the development of solutions with strong buy-in. He facilitates dozens of workshops each year and has extensive experience tackling complex issues with teams, navigating strongly held views to find a way forward. Joe is dedicated to understanding clients’ business challenges and proposing effective approaches to move things forward.
In addition to his consulting and facilitation work, Joe is the author of "Silver Linings," published by Penguin Random House. The book explores the journeys of over 100 New Zealand businesses and community leaders who thrived during the country’s COVID-19 lockdowns. The insights from the book led Joe and co-author David Downs to develop a clear thesis on what enables companies to innovate and be resilient in times of crisis.
Outside his professional career, Joe has over 20 years of experience as a sea rescue skipper in the Royal New Zealand Coastguard and has been actively involved in political campaigning and advocacy. Joe’s diverse experiences and deep commitment to purpose-driven leadership make him a dynamic and influential figure in his field.
Don’t miss out on the chance to hear from Joe. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Vaughan Cooper
Head of investment & infrastructure
Have you been wondering what the future of food and fibre innovation looks like in our regions and how they can thrive in the future?
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Join us in 2025 at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear Vaughan’s thoughts and engage in this thought-provoking panel.
@Vaughan Cooper is the Head of investment and infrastructure at Northland Inc. Vaughan is responsible for facilitating investment proposals through the Investment and Growth Reserve and supporting key infrastructure projects that benefit the Northland region. Vaughan is responsible for the Tuputupu Grow Northland initiative which has a vision of Taitokerau Northland’s people and environment thriving through adaptation and innovation, leading to sustainable and optimal land use choices, commercialisation of new opportunities, and development of value-add products and manufacturing.
Don’t miss out on the chance to hear from Vaughan. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Carlo Magni
Forward Insight and Strategy
Why and how to empathise with your end customers.
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Join us at E Tipu for an opportunity to hear from Carlo Magni and work alongside him to gain practical insights on understanding your in-market end user base.
Carlo is the Quantitative Director at Forward Insight and Strategy; a global market research and strategic planning agency focused on the unique challenges of the primary sector in understanding international markets, what is important to consumers, where to focus and how to build global value and demand growth.
With a Master’s degree in statistics specialising in consumer research and many years’ experience, Carlo uses advanced research design and analytics to inform practical business decision making. Carlo works with clients across the primary sector, including Zespri, and Venture Fruit.
This is a workshop you do not want to miss! Secure your tickets now for E Tipu and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Christiana Zhu
CEO Marvelous Foods, co-founder Good Trash
Our future customer is different to our current customer.
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Join Christiana Zhu at E Tipu 2025 to understand if we are ready and able to move to new markets and how do we balance the risk with the reward?
Christiana Zhu is a Kiwi entrepreneur based in Shanghai. She is the Founder-CEO of plant-based future food company Marvelous Foods, co-founder of circular solutions provider Good Trash, and Innovation & ESG partner at Kiwi-founded commercial growth agency Tribal Brands Asia. The creator of China’s first dairy-free coconut yogurt brand, Yeyo, Christiana is passionate about building premium products and brands for healthy and sustainable lifestyles.
Trained in PR and communications at AUT, Christiana spent 8 years in consumer marketing and brand building before embarking on her start-up journey, serving as a China specialist at Tourism NZ and Destination Queenstown. A seasoned speaker, Christiana has presented at numerous industry events as a new protein product pioneer and female business leader.
Christiana will also be taking to the E Tipu stage alongside Nicola O’Rourke and Marcus Henderson on day two to answer the question: What do we need to do to deliver more investment for food and fibre?
Secure your tickets now for E Tipu 2025 so you don’t miss the opportunity to hear insights from Christiana Zhu and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Nick Rowe
Innovation Manager, Silver Fern Farms
Join Nick Rowe alongside his fellow panellists for dinner at E Tipu to discuss nurturing the land, and unlocking it’s potential.
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Nick Rowe is the Innovation Manager for Silver Fern Farms and has been involved in food innovation throughout his career with some of New Zealand's most well-known FMCG brands. Nick is focused on exploring, validating and executing ideas to drive meaningful impact in one of NZ’s most important sectors. With deep connections to primary industry, Nick’s current focus is building out nature positive at Silver Fern Farms to create authentic, high-trust market-led products and solutions that deliver both additional value for NZ’s sheep and beef farmers, and verifiable impact for nature.
Join us at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear from Nick and engage in this thought-provoking session at the summit dinner on the night of the 27th May.
Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Cam Calkoen
That Awesome Guy
Who are we not to try?
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Join us at E Tipu 2025 to explore this question alongside Cam Calkoen an inspiration, social entrepreneur, charitable fundraiser, and athletic gold medalist.
Cam will take to the E Tipu stage on Day Two where he will deliver the critical message: Through relentless and tireless trying, so much more than we ever believed possible can be achieved.
Don’t miss the chance to hear from Cam and engage in these thought-provoking sessions. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Cam Calkoen dreams of a world where everyone is inspired to embrace their opportunity and our physical being is no barrier to succeeding in our dreams and aspirations. It is dreams that have brought the world to what we see today and our aspirations that will propel it into the future.
No one can walk and talk at birth. Some people like Cam, are presented with this likelihood for the rest of their lives. He chose to defy the odds and now showcases what can be achieved when we identify a challenge, leverage our opportunities and uniqueness, and indeed live for awesome!
Born with Cerebral Palsy Cam was told that his biggest challenges would be the way he walks and talks, he dreamed big becoming an athletic gold medalist, highly effective charitable fundraiser, social entrepreneur and now a globally renowned inspirational speaker who ignites a connection and clarity between inspiration, dreams and people.
He is a living example that life is what we make it, and the values needed to achieve awesomeness are simple - we need to believe! In doing so, we leave no stone unturned. Through charisma, stories and artistic flair Cam's presence sees people identify the unturned stones on the path, he ignites, inspires, enlightens and delights others by modeling what it looks like to dream big and achieve more!
Michelle Bauer
Innovation Architect & Transformational Leader
Have you been wondering what the future of food and fibre innovation looks like in our regions and how they can thrive in the future?
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Join us in 2025 at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear Michelle's thoughts and engage in this thought-provoking panel.
@Michelle Bauer is the Project Manager of Branching Out, a project initiated and led by Venture Taranaki, and supported by local sponsors and MPI’s SFFF Fund. Branching Out aims to strengthen and diversify the Taranaki economy, by identifying and supporting innovative, commercially viable food and fibre value chain opportunities. This supports the region’s strategy and long-term vision for a resilient, high-value, and low-emissions future as articulated by Tapuae Roa – the guiding strategic document for the region. Michelle has extensive CPG experience. Prior to joining Venture Taranaki, she was the founder and managing director of Good Juicery, a beverage company based in India. She has also worked in advertising in Dubai and South Africa, managing brands that include Pond’s and Sunsilk (Unilever), Heineken and Tiger Beer.
Don’t miss out on the chance to hear from Michelle. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Hamish Renton
HRA Global
Are we as good as we think we are?
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Have you ever wondered how New Zealand products are perceived around the world?
Join us in 2025 at E Tipu: The New Zealand Future Food and Fibre Summit so you don’t miss the opportunity to hear from Hamish and engage in this thought-provoking session.
Hamish is an experienced board-level director with almost 20 years professional and personal experience in the Free From industry. He founded HRA Global, the successful boutique food, drink and personal care consultancy back in 2011, and Marketing, Strategy, Innovation & Exports remain his core passions. Hamish spent over 7 years at Board level with various FTSE 250 companies, including 4 years at Tesco as head of Own Label, Diet and Health, where he is credited with both launching the Free From, Wholefoods, Low Carb, Healthy Living ranges and being one of the major driving forces behind the success of the GI Diet, popularising the role of healthy fat and protein and he was an early crusader against the over use of sugar in the food industry.
He holds a first-class degree from Cambridge alongside an MBA from Henley Business School. In addition, he is a full member of the Chartered Institute of Marketing (MCIM) and an associated of the Market Research Society (AMRS) and recently was awarded a lifetime achievement award for Free From. Hamish writes regularly for The Grocer, Bakery and Snacks, Dairy Industry News and Dairy Innovation Magazines, chairs both the annual Allergy Show Conference and Free From Expo conference and also serves as a judge for awards such as the Grocer Gold awards and the Food and Beverage Innovations awards.
Come along to hear from Hamish. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Louise Beard
Founder of Forward Insight and Strategy
What do we mean by growing value?
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Join Louise Beard at E Tipu 2025 to gain an understanding of when and where building market value is a relevant strategy, and how to succeed in this amidst a shifting global context.
Louise is a founder of Forward Insight and Strategy; a global market research and strategic planning agency focused on the unique challenges of the primary sector in understanding international markets, what is important to consumers, where to focus and how to build global value and demand growth.
With over 25 years of experience, Louise has collaborated with leading local and international organisations such as Zespri, Dole, T&G, New Zealand Beef + Lamb, Indevin and Sealord. She has been instrumental in developing market-aligned growth strategies, driving successful new cultivar innovation, and creating meaningful brands.
This is a keynote you do not want to miss! Secure your tickets now for E Tipu and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
Prof. Danny Donaghy
Professor of Dairy Production Systems
Join Professor Danny Donaghy alongside his fellow panellists for dinner E Tipu to discuss nurturing the land, and unlocking it’s potential.
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Professor Danny Donaghy studied agricultural science at La Trobe University in Melbourne Australia, then completed a PhD at the University of New England, New South Wales. Before joining Massey University, Danny led and managed dairy research, development and extension as Dairy Centre Leader at the Tasmanian Institute of Agriculture. Professor Donaghy is the programme lead for the $26 million Whenua Haumanu Programme - the most comprehensive programme on regenerative and pastoral agriculture in New Zealand. The programme is a partnership between Massey University and the Ministry for Primary Industries through the Sustainable Food and Fibre Futures fund.
Danny leads a team of researchers at Massey including a large group of early career researchers and PhD students, as well as co-ordinating the programme’s advisory group, farm research and collaborative partners network across the country. Danny’s research is focused on diverse pastures - leading the conversation with farmers at National and Regional Fieldays in 2024 and 2025. Professor Donaghy is also Deputy Head of School and Director of Strategy for the School of Agriculture and Environment at Massey University which remains the pivotal institution for agriculture and agricultural research in New Zealand.
Don’t miss out on the chance to hear from Danny and this fantastic panel. Secure your tickets now for E Tipu 2025 and be part of an event that’s all about delivering value, fostering connections, and driving meaningful conversations.
#TIPU AKE NGATAHI TATOU
#GROWING TOGETHER
#TIPU AKE NGATAHI TATOU #GROWING TOGETHER
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CONVERT
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CONNECT — CONVERSE — CONVERT —
Summit programme
One field trip and four sessions over three days will answer critical questions on how we can grow together.
Understanding our place in the world
— Who is our customer and what do they really need from us?
— What are NZ's food and fibre strengths?
— What is our competitive advantage?
Investing in growth
— What are the options for growing the bottom line?
— What does an abundant future for NZ look like and how do we finance it?
Growing Value
— Are we really as good as we think we are?
— What has the opportunity to double value?
— What are the key people skills we will need to grow value?
Growing Futures
— Can we find common-ground if our future depends on it?
— Dream big, achieve more? Putting an action plan in place to face into the challenges ahead.
Ticket Pricing Structure
This year we are offering a variety of ticket options, but availability is limited.
Read on to see the breakdown of the ticket pricing structure:
Early Bird Tickets: Early bird tickets are available at a fraction of the standard price, offering exceptional value at just $795 (ex GST).
Farmer Rate Tickets: To support our farming community, we are offering special discounted rates for farmers. With a limited number of tickets at this exclusive price, you can attend for just $485 (ex GST).
Start-Up Rate Tickets: If you are a part of the start-up ecosystem, take advantage of our special rate. With a limited number of tickets available at $485 (ex GST), this is a unique opportunity to connect and innovate.
General admission tickets will also be available at the full price which can be seen on the E Tipu summit website.
Secure your place today and be part of the premier event for the New Zealand Food and Fibre industry.
Introducing our MC for E Tipu 2025
Dr Michelle Dickinson
Dr. Michelle Dickinson (MNZM) is a pioneer in nanotechnology and materials engineering, with over 20 years of experience driving innovation across sectors from healthcare to tech startups. She helps to bridge groundbreaking research with real-world applications and advising investors in the high-tech landscape. A champion for diversity in engineering, Michelle emphasizes that communication is key to technology's success.
Michelle is driven to make STEM accessible and engaging for all, creating inspiring resources like The Kitchen Science Cookbook and leading STEM programs in the Pacific Islands. An award-winning speaker, Michelle translates complex advancements in AI and robotics into compelling, actionable insights, sparking curiosity and inspiring audiences to embrace technology's potential. Her recognitions, including the New Zealand Order of Merit and the Women of Influence Award, underscore her commitment to empowering others through science.
Partners, supporters and exhibitors
We’ve partnered with some of the most innovative organisations in Aotearoa and globally. From government agencies to innovation accelerators, education providers to industry bodies, business networks to producers, growers, and food and beverage innovators.
We welcomed partners, supporters and exhibitors from all walks of the food and fibre ecosystem.
Keen to join them in 2025? Express your interest to explore what partnership opportunities are available to you.
Plan your Manawatū trip
Manawatū rewards those who follow their nose and get off the beaten track to find the hidden gems to see and do. For the adventure seekers, the innovators, the eco and culture-conscious and the thinkers of this world, dive right in to get a flavour of Manawatū.
2025 SPEAKER ANNOUNCEMENT COMING SOON
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2025 SPEAKER ANNOUNCEMENT COMING SOON •
2025 SPEAKER ANNOUNCEMENT COMING SOON
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2025 SPEAKER ANNOUNCEMENT COMING SOON •
E Tipu 2025 Steering Committee
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Dr Victoria Hatton
CEO FoodHQ Innovation
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Max Elder
Managing Director, Food System Innovations
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Jenny Cameron
Chief Transformation Officer at Ministry for Primary Industries
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Dr Jerry Shearman
Chief Executive, Central Economic Development Agency (CEDA)
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Lee-Ann Marsh
General Manager for AGMARDT
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Ian Proudfoot
Global Head of Agribusiness KPMG
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Ruth Mackenzie
Executive Director, Marketing and Communications at Massey University
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Anna Benny
Technical Manager (IXOM), dairy farmer and catchment group lead
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Mark Malone
General Manager Science and Technology, Fonterra
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Alice Ritchie
Head of Healthy & Sustainable Diets, Tesco
The New Zealand Food and Fibre Summit
26—28 May 2025 Palmerston North
#TipuAkeNgatahiTatou
#GrowingTogether
E Tipu 2025 Partners
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